This post was written by me as a paid partner of the Purex® Brand. However, all opinions are 100% my own.
There are a lot of household chores I could do without—but laundry isn’t one of them. For me, doing laundry isn’t just a task; it’s a small way to honor my mom and her legacy. Growing up, I’d watch my mother, a big vision, single mom and immigrant from Antigua, go through her weekly laundry routine, managing every penny to make sure my brother and I had what we needed. She worked two, sometimes three jobs to send me to private school, and one of her guiding values was ensuring we always looked and smelled good — looking “presentable” and feeling confident were non-negotiables, even if we were on a tight budget.
Purex® Laundry Detergent has been a staple in my family since the ‘80s, and for good reason. My mom chose it for its affordability, reliability, and quality. To her, it wasn’t just about a clean load of clothes—it was about stretching every dollar to create a foundation for our future. With Purex®, she knew she was getting a value-based product that smelled fresh, tackled 99% of common stains, so it helped extend the life of our clothes. With our laundry lasting longer, we didn’t need to buy new uniforms or outfits as often, leaving more room for bigger financial goals.
For working class, immigrant families like mine, working toward budgeting milestones or saving for retirement, these small savings are a critical piece of the puzzle. Purex® doesn’t just help with laundry—it frees up resources for what truly matters, whether it’s investing in education, saving for emergencies, or building a legacy.
Now that I’m a mom myself, with a daughter attending private school, I still choose Purex® Laundry Detergent for taking care of our clothes. My favorite scent now? Purex® Mountain Breeze® liquid laundry detergent, with long-lasting freshness, and Purex® Crystals™ scent boosters that use odorstop technology to help eliminate pesky odors from our laundry. So good!
Even though I could hire help, there’s something about doing this task myself that feels meaningful — keeping this tradition alive for the same practical reasons my mom did while helping my family save hundreds over the years which we can invest in our savings accounts and bump up our retirement savings allocations comfortably…even if it’s by 1% annually because like they say in Antigua, “One, one full basket.” (Small, consistent wins help you achieve your goal).
And this is a beautiful, simple, yet powerful, full circle moment that will keep my family and me moving forward.